Sysevo
Marketing

Marketing that runs onyour real customer list.

Source the companies worth talking to, build the list from contacts you already hold, send the campaign, and turn the good ones into a sequence that keeps running.

Sourced

1,240

matched to your filters

Audience

980

after suppression

Sent

980

one campaign, one morning

Replied

112

into the shared inbox

Booked

38

on a contact record

The same contact record moving. Nothing exported, imported or retyped between stages.

The problem with most email tools

Your marketing list and your customer list stopped agreeing in March.

This is what actually goes wrong with a separate email platform. Not the price. The list. Somebody exports a CSV, uploads it, and from that moment the two systems drift apart.

You mail people who already bought

They converted on a call last Tuesday. Your email tool has no idea, so the nurture sequence keeps arriving and makes you look like you are not paying attention.

You mail people who asked you to stop

An unsubscribe in one system is not an unsubscribe in the other. This is the one that turns a marketing problem into a compliance problem.

You cannot tell what worked

The campaign says it got opens. The CRM says revenue came from somewhere. Joining those two facts is a spreadsheet job nobody has time to do properly.

None of those can happen here, because there is no second list. Audiences are built from the same contacts your agents call and your pipeline tracks.

The four surfaces

Four screens, in the order the work actually happens in.

Write something worth sending, decide who should get it, send it, then turn the ones that worked into a cadence that keeps running without you.

01

Templates

Launch and above

A reusable library with a real editor. Brand it once and everyone sends the same thing, instead of six people each writing their own version of the same email.

02

Audiences

Growth and above

Build the list from contacts you already hold, or import one. Suppression is handled at this layer, so anyone who opted out never enters a send in the first place.

03

Campaigns

Growth and above

A one-off send to an audience, composed and scheduled, with what happened afterwards attached to the contacts rather than trapped in a reporting tab.

04

Sequences

Growth and above

The cadence version of a campaign. Steps run over days, and a reply or a conversion pulls someone out automatically, which is the part people forget to build by hand.

Sequences

The follow-up is where the money is, and where everyone gives up.

Almost nobody replies to the first email. Almost nobody sends the fourth. A sequence closes that gap by running the cadence for you, and more importantly by knowing when to stop.

A reply ends the sequence

The moment someone answers, they stop receiving the automated follow-ups. Nothing looks worse than a robot chasing someone who already replied.

So does a conversion

Because campaigns run on the same records as your calls and pipeline, someone who buys on a Tuesday is out of the nurture on Tuesday.

Steps run on days, not guesswork

Set the spacing once. The cadence runs whether or not anyone remembers it exists.

Day 0

Intro email

From your template library

Day 3

Follow up

Only if the first went unanswered

Day 7

Case study

Different angle, same offer

Day 14

Last touch

Then they leave the cadence

Any day

They reply, or they buy

Sequence ends immediately. This is the step most hand-built cadences are missing.

Content and creative

The campaign is the easy part. Deciding what to say is the bottleneck.

Most marketing does not stall on tooling. It stalls on a blank page on a Monday. The AI tools in the marketing workspace start from your business rather than from nothing, and hand you a strategy and a draft you can edit instead of a prompt box.

AI Strategist

Give it the business and it returns campaign strategies, offer angles, funnel maps and a 30, 60 and 90 day plan. This is the blank page problem, solved before you open the template editor.

AI Creative Assistant

Drafts the copy itself, so the strategy turns into something you can actually send rather than a document nobody opens twice.

AI Proposal Drafter

For the moment a campaign works and somebody asks for a proposal. Drafted from what you already hold on that company.

Write it in Atlas

Long-form content lives in Atlas, the workspace built into Sysevo: block editor, version history, inline comments, and a database behind it when a content calendar outgrows a document.

The AI tool set lives in the marketing workspace, the version of Sysevo built for agencies and in-house marketing teams. Several further tools, including an inbox copilot and a workflow builder, are still in build and are not counted above.

Scheduling to platforms

Write it once, schedule it out, watch the status come back.

A content calendar in Atlas can push straight out to your social channels through a connected Buffer account. Map the columns once, and each row becomes a scheduled post with its own publish time, on whichever channels you picked.

Schedule, queue or send now

A row can go out at a specific time, join your existing queue, or publish immediately.

Several channels from one row

One entry fans out to the channels you connected, with images and video carried along.

Status comes back to the row

Waiting, scheduled, published or failed is written back onto the record, so the calendar is the truth rather than a plan you hope happened.

Content calendarsynced to Buffer
Mon 09:00Case study: BridgewaterPublished
Tue 12:30Hiring postScheduled
Wed 08:00Product note, with videoScheduled
Thu 17:00Customer quote cardWaiting

Buffer is the first connected destination. Your channels are connected on Buffer’s side; Sysevo schedules into them.

Filling the top

A campaign is only as good as the list underneath it.

Lead Sourcing searches companies and the people inside them by job title and other filters, shows you what you are getting before credits are spent, and pulls the results in as workable leads. No export, no import, no CSV going stale in a downloads folder.

Search companies

Find businesses that look like your best customers rather than whoever a broker had spare.

Find the decision maker

Search by job title so you reach the person who can actually say yes.

Credits you can see

A meter shows what is left, so there is no surprise line on a bill at month end.

Do not call, at source

Suppressed numbers are filtered out of what sourcing returns, rather than removed afterwards by someone remembering to.

A sourced list can go to a campaign, or straight into a calling queue.See the dialer
Paid and organic performance

Ad spend on one screen, the calls it produced on the same one.

Connect Meta and Google and their performance data comes into Sysevo, beside the leads, calls and bookings those campaigns actually generated. That join is the thing an ads dashboard can never do on its own, because it does not know what happened on the phone.

SourceStatus
Meta AdsAvailable
Google AdsAvailable
Google Analytics 4Available
Google Search ConsoleAvailable
SEMrushAvailable
TikTok, LinkedIn and Microsoft AdsIn build

To be exact about what this is: these integrations bring performance and spend data into Sysevo for reporting and for the AI Reporting Analyst to read. You still build and manage the ads themselves in Meta Ads Manager and Google Ads. The reporting side lives in the marketing workspace.

The closed loop

Most marketing tools stop at the click.

An open is not a customer. Because Sysevo runs the calls, the calendar and the pipeline as well as the email, the loop closes on the thing you actually care about.

An email lands

On a contact who already has call history, deals and caller memory attached.

They reply

It arrives in the shared inbox, on the same record, where anyone on the team can pick it up.

They call instead

An agent answers, recognises them, and knows which campaign they came from.

They book

The appointment goes in the diary and the sequence stops the same moment.

They buy

The revenue sits on the same contact as the campaign that started it, so attribution is a fact rather than a guess.

Sending responsibly

The fastest way to stop reaching inboxes is to mail people who did not ask.

Suppression is not a compliance checkbox, it is the thing protecting your sending reputation. Handle it badly and your legitimate email stops arriving too.

Opt-outs are enforced at the audience

Suppression sits at the list layer, not the send layer, so someone who unsubscribed cannot be reintroduced by a later import or a different campaign.

One list, one truth

There is no second copy of your contacts to fall out of sync. A person who says stop, stops, everywhere in the product at once.

Marketing and data protection rules differ by country, and B2B and B2C are treated differently in most of them. Sysevo gives you the controls; deciding what you are allowed to send, and to whom, is still your call. Check what applies to you before your first send.

Questions

What people ask about running marketing here

Mostly about lists, deliverability and how this differs from a dedicated email platform.

The list. A standalone email tool works from a copy of your contacts that starts drifting the moment it is uploaded, which is why people get mailed after they have already bought or after they have unsubscribed elsewhere. Sysevo audiences are built from the same contact records your calls, calendar and pipeline use, so there is no second list to fall out of sync.

Next door

Marketing is one surface of a much larger system.

Reputation

Review inbox, AI replies and request campaigns. The other half of how new customers find you.

Growth and reputation

Shared inbox

Where the replies to your campaigns actually land, attached to the contact who sent them.

Communications

AI outbound

When email is not enough and the list deserves a phone call at volume.

Campaigns

Everything included

Marketing is one part of what you already get

Campaigns, sequences and lead sourcing sit in the same account as your calls, contacts, calendar and finance. Here is the full picture.

The rest of the business

  • A CRM that fills itself

    Leads and contacts flow in from every call automatically, auto-placed in the right pipeline stage from the call’s outcome.

  • Booking links that actually book

    Share a public link, let people pick a slot inside your real availability, and keep your calendar feeds in sync.

  • Your inbox, inside the platform

    Connect Gmail, Outlook or another provider and work your email from here, and every message links back to the right lead.

  • Campaigns and sequencesGrowth+

    Bulk email campaigns and multi-step drip sequences with open and click tracking, plus stage-triggered emails from your pipeline.

  • Checkout and payments, built in

    Create payment links, take checkout payments across six providers, and embed payment widgets anywhere.

  • E-signature that is actually built in

    Send a contract, get it signed, and every signature is timestamped and logged, with no separate e-sign tab.

  • A form builder, and every submission

    Build a form, publish it, and turn any submission into a CRM lead in one click.

  • Somewhere real to keep documents

    Store, organise and share files, with expiring links when something needs to go outside the team.

  • Team chat that does more than message

    DMs, channels and video calls, plus slash commands that create a task or book a meeting without leaving the conversation. Meetings get analysed afterward too.

  • A real workspace for docs and planning

    Write and co-edit documents and structured pages with your team, comment inline, and keep a version history, built in rather than bolted on.

  • Tasks and reminders, for everyone

    A shared task board and reminders that can be personal or visible to the whole team.

  • Bring your own leads in, too

    Import a contact list by CSV, ready to work in minutes.

  • Or let the platform source themGrowth+

    Point it at a market and it finds and enriches leads for you.

  • One picture, not three dashboards

    Calls, CRM activity and revenue, reported together rather than scattered across separate tools.

  • Role-based access for the team

    A handful of role presets decide who sees what, rather than one shared login for everyone.

  • A finance ledger with real reportingCommand+

    Multi-currency accounts, invoicing, forecasting and exportable financial reports. The numbers side of the business, handled.

  • Procurement without the spreadsheetCommand+

    Purchase orders, supplier records and expense claims, with approval rules you set.

Voice & calling

  • A number, live in minutes

    Rent a Sysevo number from $3/month or forward the line you already use. Either way, no porting paperwork, just a working agent.

  • Or bring your own carrierCommand+

    Connect Twilio, Telnyx, Vonage, Plivo, Cloudonix or Vobiz in a few clicks, or self-host over SIP through Asterisk if you run your own telephony.

  • Two ways to build an agent

    A guided simple view for straightforward setups, or a full visual workflow editor with branching logic and conditions. Same agent, whichever view you use.

  • Full control over behaviour and voice

    Tune personality, speaking pace and interruption sensitivity, and pick the model behind it: OpenAI, Claude, Gemini or Grok.

  • 6,000+ voices to choose from

    Browse the full voice library by accent, age, gender and use case, or reuse a voice you have already saved.

  • Voice cloningGrowth+

    Upload a short sample and your agent speaks in that voice. A founder’s, a brand ambassador’s, whoever you choose.

  • Tools and knowledge bases, mid-call

    Give an agent documents to search and custom tools it can call out to, so it can act on real information while the caller is still on the line.

  • Outbound campaigns with real retry logic

    Batch-dial a list and set exactly what happens on no answer, busy or voicemail, with automatic recalls with a delay and a retry cap you control.

  • Every call recorded and transcribed

    Follow a call’s transcript live, or come back to the recording and full transcript afterwards.

  • Every call analysed

    Automatic conversation analysis on every call, plus up to 15 custom fields you define for your industry.

  • Live scoring and sentimentGrowth+

    Every call scored and read for sentiment as it happens, not just summarised afterward.

  • The agent acts, not just talks

    Book an appointment, send an email, take a payment, create a task or send a form, queued the moment a call is analysed, with your approval where it reaches the caller.

  • A real voice call, embedded on your site

    Not a chat bubble. A live voice widget with an audio-reactive interface, dropped straight into your website or app.

  • REST API and an MCP server

    Build against a full REST API, or connect an MCP server directly to Claude Code, Cursor, Claude Desktop or Zed.

  • Pay-as-you-go, on your terms

    A wallet that tracks plan minutes and top-up minutes separately, with auto-recharge if you want it and billing you can see into at any time.

Caller memory

  • Recognised from the second call on

    A caller’s number is matched the moment they call, and their profile loads before the agent even says hello.

  • The details, remembered

    Names, preferences, addresses and what happened on past calls, carried into the next one automatically.

  • Organised the moment it is captured

    Contact details, preferences, orders and complaints are sorted into their own sections automatically, so a profile stays scannable instead of turning into a wall of text.

  • Tuned to your industryGrowth+

    The fields memory looks for are pre-set for your industry, covering recruitment, property, retail and more, with anything else the agent picks up still captured as a custom fact.

  • One profile, the whole history

    Every call is linked to the same caller profile, so nothing has to be repeated or looked up by hand.

  • Follows them off the phone, too

    The same memory carries into WhatsApp and Telegram conversations, so a caller never has to reintroduce themselves on a different channel.

  • Shared across agentsGrowth+

    Route a caller to a different agent and the memory follows them, so the story does not reset.

  • You set the rules

    Choose what gets remembered, and clear a caller’s memory whenever you want.

  • Notes only your team can see

    Flag a caller VIP or do-not-call, add tags, or leave a private note, kept separate from what the agent captures automatically, and every change is logged.

  • New information supersedes old, nothing gets erased

    When something changes, such as an updated address or a new preference, the old value is superseded rather than overwritten, so the history stays intact until you ask for it to be cleared.

  • Read back as facts, never as instructions

    What a caller says can update their profile, but it is never treated as a command. Nothing said on one call can change how the agent behaves on the next.

  • Card details never touch Sysevo

    Payments run through your provider’s own checkout, so only the reference comes back into the caller’s profile.

  • Erasable on request

    A caller’s profile and memory can be cleared whenever you need, and the change is logged.

  • Never shared between businesses

    One customer’s caller profiles are isolated from every other Sysevo account at the database level, not just in the interface.

No add-ons, no second subscription, nothing to wire together yourself. It is one platform and one bill. Everything unmarked is on every plan; a handful of the heavier modules open up further up the tiers, and those are marked above. See what each plan includes.

You are still mailing peoplewho bought from you last month.

Everyone is, and nobody knows which ones. Bring your current list and one campaign you send regularly. We will build it here and show you the record where every reply lands.

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